Welcome

PPC Advertising will drive consumers to your website through targeted marketing to increase sales and generate leads.

Including: 

• Campaign Management and Ad spend (paid to networks)
• Design, copywriting and testing marketing initiatives. 
• Keyword research and targeting
• Google AdWords 

Social media ads are an effective way to deliver paid ads to a target audience, connect with consumers and boost marketing efforts. Content is optimized for social platforms, devices and tracked for progress. 

Social advertising options: 

• Static Image ads
• Video ads 
• Stories ads

PPC & Social ads require the design of a customer journey that sends traffic to a branded, landing page created for capturing results. 

Adding: 

• Landing page design
• Sales funnel development
• Lead capture results and data insights

To ensure efforts made toward branding and content are aligned, our team will review all social media platforms for quality and accuracy as the first step. 

• Social header/banner updates 
• Profile building 
• Profile information and details updates on all platforms
• Themes created for content campaigns
• This covers a refresh of all branding elements across social platforms. 

We will provide guidance and suggestions for original content, such as using quotes, seasonal marketing pushes, promotional boosts, service information, unique selling propositions etc. 

• Weekly social media posts 
• Optimized content for search 
• Audience insights from social platforms

As your trusted social media partner, we continuously provide cross-promotional brand and marketing connections and investigate opportunities that will allow your brand to grow authentically and professionally to gain market share and brand authority. 

• Brand Ambassadors / Affiliate Networking 
• Audience segmentation based on continuous data insights 
• Tagging / Messaging 
• Identifying and engaging earned media opportunities for PR 

As a trusted resource to your consumers, we help our clients develop and distribute customized email campaigns to engage and grow audiences, drive brand awareness, generate leads and increase profits.

• Strategic lead generation: blueprinting optimal user experience. 
• Email list building: implementing best standards and practices to connect a genuine audience.
• Data analyzation: collecting audience insights to ensure cohesive design and ROI.
• Lifecycle management: building processes that support growth.

Our design team will provide you with guidance on how to integrate your messaging into content that captures your audiences attention and provides value.  We will discuss and establish your content flow as well as imagery, graphics and other media to support your message and drive brand recognition.

• Content creation strategy
• Design consultation 
• Graphic Design 
• Headlines, captions, 

Our content is developed to ensure accuracy and quality, giving consumers and audiences editorial alignment they can trust. Built on SEO, understanding and audience insights: 

• Copywriting / Editorial Copy 
• Blogging
• Email Marketing 
• Script Writing

Build: Developing a fully integrated campaign using the best methods and tools for maximum impact and audience engagement. 

Create: Asset design, productiondigital journey, our team will SEO driven content and create assets based on strategic data insights for maximum ROI.

Distribution:  Data from lead generation,  channel audience insights and user feedback

Production: we produce your videos with campaign creation in mind, to maximize campaign to reach, distribution potential and brand loyalty.

Are you missing video content in your marketing campaigns?

We're here to help smooth the process. 

• Pre-Production: strategic concept development, scripting, storyboarding, vendor management
• Production: crew, equipment, talent, and execution
• Post Production: editing, sound design, motion GFX, metadata
• Delivery

Leverage your brand to a bigger audience or inquire about producing content of your own. 

Our partnerships and network reach award-winning industry professionals, and a wide range of experts. We're here to help facilitate the next steps of your production goals. 

• Research:  Comprehensive analysis on the state of online reputation and sentiment.
• Monitoring: tracking and improving the performance of all owned, earned and paid-for content channels.
• Reporting: Monthly consumer, audience, SEO and channel insights. 

• SEO & marketing: ongoing promotion of content and web properties.
• Content: creation and management of new & owned content: blog posts, guest posts, social content, multimedia; re-targeting of content in response to changes in search engine behavior.
• Digital PR: Outreach to and formation of content-producing relationships with influencers; Attracting social media followers and buzz, thereby creating brand advocates.

• Build mutually beneficial relationships between organizations, people, brands and the public.
• Create / monitor press releases about activities, events, products, and news.
• Secure interviews for promotion.